A new social media platform, Damus, has just made a splash both in Web2 and Web3 by hitting the Apple App store on Feb 1st, causing a stir in all social media circles and earning the praise of Twitter CEO Jack Dorsey– a “milestone for open protocols,” a tweet he sent that received several million views in less than a day. At the same time, industry professionals and users in Web3 have been sharing their Damus addresses, and mainstream users have been following and learning about Damus on Twitter.
What is the significance of the protocol Nostr, which enables Damus to enter as a landmark decentralized application? Nostr is an open protocol aimed at creating a decentralized global social network. Commentators on the internet describe Nostr as the next alternative to Twitter. Last year, Jack Dorsey had already donated about 14 BTC (valued at $245,000 at the time) to support the development of Nostr.
Damus has two simple slogans: “A social network you can control” and “End-to-end encrypted, peer-to-peer messaging.” This reflects its focus on decentralization, where users control their data, and privacy is protected through encryption. The rise of decentralized social media and the experimentation by centralized platforms in this direction shows that decentralized technology is the future. Decentralization addresses the pressing issues of privacy breaches and data ownership caused by centralized mainstream applications.
As the first decentralized cloud storage network specifically designed for enterprise-level business applications, CESS plays a crucial role in supporting the decentralization of social media through its decentralized cloud storage technology.”
Common Storage Types Used by SocialFi:
Before understanding how CESS helps SocialFi by providing decentralized storage, let’s first look at the three commonly used storage types in the SocialFi space.
On-chain storage means data is stored on-chain, making it distributed and secure. All participants on the network must reach a consensus for transactions and data to be accepted, ensuring that the information won’t be lost or altered by any one party. However, on-chain storage has some downsides, such as high costs, slow speeds, and network congestion, that can negatively impact the user experience. It is also not the most efficient solution for large-scale applications, especially in social networking with massive amounts of data, as it can be extremely costly and slow.
Centralized cloud storage refers to traditional Web2 storage, where data is stored on central servers managed by service providers such as Amazon, Microsoft, and Google. These companies offer centralized cloud storage solutions to businesses with storage needs. Centralized cloud storage has excellent performance but with risks such as censorship, privacy violations, data breaches, and lack of data integrity. The main issue is that centralizing control of data goes against the goal of SocialFi to return data ownership to users.
Decentralized cloud storage is a balanced solution that combines the benefits of decentralization and cloud storage. Built with blockchain technology, it solves the problems of centralized storage and offers a more efficient, reliable, scalable, secure, and cost-effective way to store information. Decentralized storage provides higher reliability by distributing and protecting file copies, avoiding data loss due to hardware failures. It also saves on hardware and software costs while improving efficiency, as it eliminates the need for unnecessary resources through peer-to-peer technology. With blockchain-based decentralized cloud storage, users can easily access data without relying on a central server. Data security and privacy are ensured through techniques such as sharding and encryption.
CESS: Born for Decentralized Cloud Storage
CESS is revolutionizing the way it stores data with a full-stack solution for high-frequency dynamic data in Web3. Its goal is to create the world’s first decentralized cloud storage network to handle large-scale commercial applications, providing fast, affordable, secure, and customizable storage services for businesses and individuals. CESS also provides decentralized object storage services and development tools for various enterprise-level dApps and infrastructure for personal users (especially creators) to store data, protect their rights, and privacy, and freely circulate data.
CESS aligns impeccably with SocialFi’s storage requirements.
Public chain: CESS is an open-source public chain with distributed capabilities and consensus mechanisms resulting in a secure and stable storage infrastructure. CESS promotes easy application deployment through its APIs and SDKs and is compatible with WASM/EVM, promoting a favorable public chain ecosystem for developers. For SocialFi’s development team, CESS provides them with a better ecosystem environment and application potential.
Proprietary technologies: CESS features an innovative R²S consensus mechanism that optimizes network resource coordination and load distribution while providing robust data security by protecting ownership rights, multiple copy storage proof, and decentralized proxy re-encryption.
DeOSS: CESS has introduced DeOSS, a decentralized object storage service with fast speeds, high security, scalability, and privacy management. It’s designed for users with high-frequency data storage needs, meeting the demands of large-scale commercial storage. DeOSS also supports real-time decentralized social interaction, especially for social networking projects with frequently shared and updated data.
Versatility: CESS supports not only SocialFi applications but also Metaverse, NFTs, streaming platforms, and many Web2 and Web3 data storage use cases.
The technology of data storage has reached its limits in physical hardware. Cloud storage has eliminated the need for managing storage infrastructure and has achieved remarkable success. Decentralized storage, as the next evolution, builds upon these successes and overcomes existing challenges, promising a limitless future for cloud storage. As a pioneer in the field, CESS provides a solid foundation for decentralized storage in social interactions and continuously strives to enhance decentralized cloud storage and safeguard user data ownership and monetization.